Commercial Exhibitor Opportunities

The Melbourne Royal Show will be back bigger and bolder than ever with a fresh new look including exciting new precincts and offerings for 2022!

Melbourne Royal® is committed to developing the Melbourne Royal Show as a world-class event, maximising its appeal and success by presenting a unique and memorable agricultural event experience that is relevant, entertaining and provides a unique platform to inform consumers about quality Victorian produce and products.

This year there are fabulous new precincts, attractions and themed pavilions that are tailored to appeal to a range of target markets including families, young adults, and teenagers.

The new pavilions for you to exhibit in are:

  • Home, Fashion & Lifestyle,
  • Outdoor & Recreation,
  • Food & Produce,
  • Producers & Creators,
  • Dogs, and
  • Livestock.

Exhibiting at the Melbourne Royal Show offers a unique opportunity to reach, connect and engage hundreds of thousands of consumers over 11 days to generate direct sales and leads, build brand awareness, and showcase your product or service.

Top 5 reasons to exhibit at the Show

  • Make immediate direct sales over 11 days
  • Be in front of the largest event audience in Victoria
  • Build brand awareness to a new market
  • Leverage from our additional promotional opportunities
  • Get face to face time with new and existing customers to demonstrate your product/service

Expressions of interest now open

Exhibitors, now is the opportunity to secure your place and be a part of this iconic Victorian celebration!

View the Commercial Exhibitor Prospectus 2022.

Register here

Book your exhibition space today and save on the regular rate of exhibiting. (Hurry: this offer ends 30 April 2022.) To register your interest, complete this form.

Get in touch

For more information contact:

Jemma Croft - Commercial & Exhibitor Manager
Melbourne Royal
Melbourne Showgrounds
Ascot Vale, VIC 3032, Australia
Phone: +61 3 9281 7413

Catering Opportunities

If you are applying for a Catering Site (selling ready to consume food and/or beverage), please email

Commercial Exhibitors highlights from the 2019 Show

Check out the highlights video below from the last Show held in 2019 and see for yourself how rewarding being involved is!